This project was developed as a University Live Project in partnership with Fedrigoni in which students were encouraged to undergo the territory of experimental publishing.

Fedrigoni is an industry focused on the production of paper. Its long history and tradition allowed such brand to be one of the most well known factories of such materials in the world, producing a number of high end quality products that have been used in a range of productions.

Folhas began by extracting the essence of the brands concept “papers connect people”. With that in mind an exploration on the concept of connections was developed- the links we make in our minds without realizing and how they can establish and create relationships that otherwise would never happen.